How to add a Postback URL

Postback URL is a conversion tracking tool that alerts you when a conversion occurs on your platform or the status of an action changes, ensuring seamless tracking and reporting.

Add a Postback URL

We currently support only the Action event. If you are interested in other event types, please feel free to share your feedback.

To add a Postback URL, do the following:

1. Go to Settings, select the Postback URL tab, and click Add new Postback URL.

2. In the URL field, enter the link where postbacks should be sent.

3. Select the parameters to include in your Postback URL and update the predefined parameters if needed.

Along with the Postback URL, you will also receive a JSON file with data for all parameters. To receive specific data directly in the Postback URL, select the required parameters.

4. Switch to Simple view to preview the full URL with all parameters combined if needed.

5. Click Test Postback URL to verify that your URL responds correctly. You will get a notification about the test results:

  • Test successful. The URL responded with status code 200, so it is valid and ready for use.
  • Test failed. Unable to send postback. The URL returned a 4xx status code, so it’s invalid and cannot be used. Adjust the URL parameters or check your platform integration then test again.

If you change or add any parameters, the button will reactivate, and you’ll need to retest the URL.

6. After the test succeeds, copy the URL and click Save. The Postback URL will appear in the list of your URLs, where you can edit or delete it.

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