Statistics and support

  • Updated

Why do I see clicks but no orders?

Possible reasons include:

  • The order has not yet been reported.
  • The order was completed after the cookie expired.
  • The customer clicked another paid advertising source.
  • The order was made outside the supported region.
  • Attribution was lost when switching between the browser and TikTok app.
  • Browser or device privacy settings blocked tracking.
  • The affiliate link was modified or generated incorrectly.
  • The product or category is not eligible for the affiliate program.

What should I do if my order was not tracked?

Contact Admitad support within 7 days, but no earlier than 48 hours after the order. In your request, provide the following:

  • Order date and time
  • Order number
  • Order amount and currency
  • Customer country
  • Affiliate link used
  • Proof of payment
  • Any other information required by the program

Important: Do not share full payment details or unnecessary personal information about the customer.

Can I appeal a declined order?

No. Declined TikTok Shop orders cannot be appealed.

Why don’t I see clicks in my statistics?

TikTok Shop uses direct advertiser links instead of traditional redirect tracking. This approach is required to ensure that links open correctly, including inside the TikTok mobile application.

As a result, click statistics may not be available in the same way as for standard affiliate programs, while orders continue to be tracked and attributed according to the program rules.

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